/Tim Farrell

About Tim Farrell

Tim is the Founder and Creative Director for CT Business Solutions. He spends his days handling the creative marketing management duties for CT as well as finding and writing about interesting topics for small businesses.

Why Spending Money on Facebook is Hurting Your Marketing

Money makes the world go ‘round. We have all heard the saying, and we’ve all probably nodded our head in agreement whenever someone said it. I mean, it’s a relatively simple phrase to understand. You spend money to get things done. That is just how the world works. This seems especially true on Facebook, specifically with its business advertising platform. You craft a quick ad, throw up a picture, and pay a measly $5 a day to start advertising to thousands of people instantly. It is one of the easiest marketing methods available today, and spending money on it is the clear way to increase your business awareness. But, have you ever considered the opposite? […]

Improve Your Business Success by 100%

There are ups and downs when it comes to your business. If you are like the hundreds of thousands of other business owners out there, you will have profitable months and months where you wish you never even opened your doors. You will customers who love you and hate you at the same time. You will have employees giving you everything they got and some who would rather be Snapchatting all day long. It happens. From the highest powered organization to the smallest boutique in the country, we all struggle with similar issues. So how can you take steps to make sure you limit these unavoidable circumstances? That’s where I am here to help. […]

Niche Marketing Can Give New Life to an Old Business

There are many ways for a business to market itself. Social media has made this easier than ever, but it has also added a new level of complexity that many business owners don’t have the time to learn and truly master. Same goes for email marketing, print marketing, and content marketing. They all have their specific strengths and weaknesses, and all can be utilized in particular ways to drastically increase your business’s visibility. […]

Small Business Forecast Template [FREE FILE DOWNLOAD]

Running the day-to-day operations of a small business leaves little room to fit anything else into your schedule. Sometimes these other things are still incredibly important to the success of your business, such as marketing, customer outreach, and handling your business’s finances. The last one ALWAYS seems to scare off certain people, but I’m here to tell you that it shouldn’t. In order to have a successful business, you need to have a complete understanding of your numbers at all times. As Marcus Lemonis from CNBC’s “The Profit” always says, “You need to know your numbers.” […]

How to Effectively Market Your Business

Business marketing is a tough job for anyone to handle. This job is made even harder when you are the one doing everything else. From billing to stocking shelves to making service calls. There is a reason people are hired to be full-time marketers for larger companies. It’s both a major time commitment and a necessity for a business’s growth. So how does a small business owner tackle marketing while not overloading their plate and making the company suffer as a result? […]

Marketing in the Virtual World

Virtual Reality is no longer for the old science fiction films of the 70’s and 80’s. It’s here, and even though it isn’t currently a widely distributed product, this new form of communication is heavily considered to be the next bastion of the marketing world. […]

Slow Marketing Is Quickly Becoming Real

The history of marketing has always been a whirlwind of experiences with the goal of capturing every sense the consumer has and turning them onto a product, service, or location. Basically it’s been a form of brainwashing, blasting your eyes, ears, and emotions with messages geared toward getting you to spend money. […]

There Just Aren’t Enough Hours in the Day

How many times have you looked up from your computer and noticed that it’s already time for lunch, or time to head home for the day? It happens to me all the time. No matter how much time I think I have to get stuff done, there just never seems to be enough hours. Even writing this right now I’m noticing how much time has zipped past without me realizing. Well, after doing some research this morning I was able to put together a few tips and tricks from across the web to see if we can’t combat this issue together. […]

Your Logo Is Killing Your Business

A business’s logo can be compared to a person’s face. It’s usually the first thing you notice and can completely shape your initial reaction, both for the good and the bad. We all know there is only shot to make a good first impression, so we all try to make ourselves look as respectable as possible before we leave the house in the morning. Why don’t we take the same precautions with our business? […]

Thrifty Thursday: Getting the Most Bang for Your Buck

We are small business owners. Well, at least most of us are. This means that we are some of the most penny-pinching cheapskates out there. And we should all be proud! But, there are some times where that frugal nature comes back to bite us in the butt. We always try to find the free or discounted workaround for those pesky problems that come up. Whether it’s communication, project management, or scheduling, we always seem to have an answer that doesn’t break the bank. […]